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Colleges and Social Media #fail
Though the article does go into more depth than just the simple headline… Colleges better wake up and stop thinking about social media as something they have to deal with, live with, put up with, survive, etc… that kind of attitude will have them on the losing side of this paradigm shift. As a college, which by it’s very nature tracks in information, if your approach to social media is akin to trying to live with a messy roommate… “I’ll stick it out, survive, and hope things get better,” you are in deep trouble.
Colleges need to start thinking about social media as a paradigm/cultural shift that is redefining what they do and how they do it. This is an opportunity folks!
Colleges learn to live with social media — (via baltimoresun.com)
| This entry was posted by MG on September 30, 2009 at 2:29 pm, and is filed under Social Media, education. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |









about 11 months ago
Maybe collages should make their own social;l networking site to help students make friends easier and promote events.
about 11 months ago
Fiona, indeed some are doing this already! http://www.kentucky.com/211/story/906847.html
about 11 months ago
I believe the hesitancy to embrace social media begins with lack of understanding of the nature of the information relationship.Colleges and universities are used to passive communications with their constituencies. The transition to active communications using social medial as is born out by this article, obvious areas such as admissions and alumni relations and communications. Eventually there will be a tipping point.